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How to fix the REAL reasons behind your abandoned shopping carts

In early November at the Conversion Conference in London, I had the good fortune to hear Charles Nicholls from SeeWhy speak about abandoned online shopping carts.

He cited a Forrester Research study from earlier this year that examined the reasons why website visitors abandon online shopping carts. The top 5 reasons could essentially be reduced to two factors – cost and readiness to buy. Find out how you can fix both these issues on your website.

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Posted in Business Performance, Conversion Testing

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