Jobsite win double at Onrec Awards
Jobsite.co.uk came home a double winner last night, winning both the Best Technical Innovation and the Innovative Offline Marketing awards at Onrec.com’s annual online recruitment awards bash.
Jobsite (the company I work for), won the Offline award for our recent branding campaign, which including heavyweight TV advertising starring Max Beesley. The other finalists were Fish4Jobs, TheLadders.co.uk and Graduate Yorkshire.
For me – primarily a digital marketer – it was a great experience being involved in a TV campaign, a previously unknown area for both myself and my colleagues. It’s great to see others acknowledging the campaign, as it’s something we’re very proud of.
Perhaps more interesting for this blog is the Best Technical Innovation award we won for ‘BeMyInterviewer’.
If you’re not familiar with the product, it’s an interactive video-based service that enables you to practise your interview technique with a panel of some of the UK’s most successful businesspeople. Topping the bill is Duncan Bannatyne from the Dragons’ Den, along with interviewers from Ernst & Young, Virgin Atlantic, ITV, BSkyB and O2.
Practise for job interviews with top UK businesspeople
Other finalists for the Onrec award included Monster.co.uk, Guardianjobs.co.uk, s1jobs.co.uk and Workhound.co.uk.
The background to BeMyInterviewer
There is an interesting story behind this product. It actually started out life as an idea for a PR story to help generate some press coverage (which it is very good at). Our PR agency Band & Brown came up with the initial concept and it began to take shape in the hands of our internal PR team.
As is a habit in creative environments like Jobsite, the idea snowballed and before we knew it we had plans for a full blown new product that we could offer to advertisers, as an innovative means of positioning themselves as a great company to work for.
Bringing it to life was always going to going to be a challenge (cue my addition to the ever growing project team), but with a lot of questions and creative responses, we managed to launch a pretty nifty little product. Along the way, I think we all learned a little bit about video formats, streaming video, studio filming, PHP and a lot more about project management under a tight deadline than perhaps we intended.
It now sits proudly on our homepage and is central to our cause of taking the frustration out of jobhunting, by making everything a lot easier for those involved.
We’ve already had great feedback from jobhunters about BeMyInterviewer, but it’s always nice to be recognised by the industry for your work. The Onrec award follows a Highly Commended placing in the Digital Innovation category at the PR Week Awards in October last year.
What’s next I wonder? We’ve entered 3 products in the Technical Innovation category at Onrec over the past few years – Jobsite Personal Profiles, RecruitRank and BeMyInterviewer – and we won each time. Talk about a hard act to follow.
That said, I do have a new idea…
